Rain Sensing Wiper Blades.

I think I was in high school when I thought to myself, "If they can make head lights that turn on automatically, then they should make wiper blades that turn on automatically!"  I may have been ahead of my time.  Or I should have become an engineer, because the 2012 Ford Focus has rain sensing wipers.  Amazing!

Contact Winner Ford in Dover Delaware for more information.

Hyundai Sonata, Elantra and Genesis Top Auto Pacific Vehicle Satisfaction Awards

FOUNTAIN VALLEY, Calif., 05/19/2011 - The 2011 Hyundai Sonata, the all-new 2011 Elantra and the Genesis sedan topped their respective categories in the 2011 AutoPacific Vehicle Satisfaction Awards.  Sonata, a two-time winner and the recipient of the AutoPacific President’s Award, took home the honor in the “Premium Mid-Size Car” segment.  The new Elantra earned the highest score in the “Compact Car” class and the Genesis took the award in the “Aspirational Luxury Car” segment for the third year in a row.

AutoPacific's Vehicle Satisfaction Award measures how satisfied an owner is with his/her new vehicle. The study summarizes the results of over 68,000 new vehicle owners.

“Having Hyundai win three categories in AutoPacific’s Vehicle Satisfaction Awards demonstrates our continued commitment to excellence in quality, value and design for all of the vehicles in the Hyundai lineup,” said Scott Margason, director of product planning, Hyundai Motor America.  “These awards are an important indicator that we’ve hit the mark when it comes to pleasing our buyers – a very encouraging sign as we bring new models like the 2012 Veloster and 2012 Accent to market this year.”

Each year AutoPacific analyzes the results of their New Vehicle Satisfaction Survey and identifies the top performing vehicles.  The Vehicle Satisfaction Awards are an industry benchmark for objectively measuring how satisfied an owner is with their new vehicle. 

“While the economy is strengthening, new vehicle buyers continue to be especially careful in selecting the perfect vehicle for their needs,” said George Peterson, president of AutoPacific.  “AutoPacific’s Vehicle Satisfaction Award will help this year’s customers sort through the 262 car and truck nameplates presently available in the United States.  A wise purchase decision is like money in the bank.”

Hyundai’s 2011 Sonata represents a modern approach to the traditional midsize sedan segment by using only advanced four-cylinder engines, dynamic design and luxury features offered with Hyundai’s strong value proposition. Sonata is also available in Turbo and Hybrid versions, with Hybrid achieving class-leading 40 mpg highway fuel economy.

The 2011 Elantra is one of Hyundai’s quartet of new 40 mpg standard highway cars, making Hyundai the only manufacturer with four models achieving 40 mpg on the highway.  The Elantra sets the bar in the compact sedan category offering a “class-above” midsize car interior volume, modern design, outstanding 40 mpg highway fuel economy, and loads of comfort and convenience features, all at an attractive starting price.

The 2011 Genesis brings consumers the award-winning Tau® V8 engine producing 385 horsepower, propelling the Genesis from zero to 60 miles per hour in 5.3 seconds.  The Hyundai Genesis is built on Hyundai’s performance-driven rear-wheel-drive architecture. With technology rivaling more expensive luxury sedans, Genesis showcases features such as XM NavTraffic, Adaptive Front Lighting System (AFLS), Lexicon® audio systems and electronic active head restraints.

Safe and Fuel Efficient 2011 Hyundai Elantra Earns IIHS “Top Safety Pick"

FOUNTAIN VALLEY, Calif., 05/26/2011 - The Insurance Institute for Highway Safety (IIHS) has awarded the 2011 Hyundai Elantra a “TOP SAFETY PICK”— achieving the highest rating of “Good” in all crash test categories including front, side, rollover and rear crash protection.  Additionally, in order to be considered for an IIHS “TOP SAFETY PICK,” a vehicle must also feature Electronic Stability Control (ESC), which Elantra has offered since 2007.

IIHS recently evaluated 13 small cars with Elantra being one of the six to be named a “TOP SAFETY PICK.”  The 2011 Elantra, with a standard 40 mpg highway fuel economy rating, demonstrates that vehicles don’t have to compromise efficiency for safety.

“Elantra safety has improved tremendously over the years with the vehicle now earning IIHS’ top safety distinction,” said David Zuby, the IIHS’ chief research officer. “The big things the automakers have done to improve crashworthiness are designing better front crush zones to manage crash energy, stronger occupant compartments to limit intrusion, and stronger roofs to better protect people in rollovers.”

The 2011 Elantra takes compact car safety to the next level with the introduction of Vehicle Stability Management (VSM). Similar to the one found in the Hyundai Equus, VSM optimally manages ESC (Electronic Stability Control) and the Motor-Driven electric Power Steering (MDPS). Elantra features six airbags—including dual front, front seat-mounted side-impact, and front and rear side curtain airbag.

The Elantra also features a state-of-the-art braking package including four-wheel disc brakes and an Anti-Lock Braking System (ABS) including Brake Assist, which provides maximum braking force when a panic stop is detected, and Electronic Brake-force Distribution (EBD), to automatically adjust the braking force to front and rear axles based on vehicle loading conditions.

“Hyundai is committed to applying the most effective life-saving vehicle technologies and the all-new Elantra is no exception,” said Mike O’Brien, vice president, Product and Corporate Planning, Hyundai Motor America. “The 40 mpg highway 2011 Elantra is proving that compact cars can be fuel efficient while offering tremendous safety.”

Audi sets 2011 Audi R8 Spyder 5.2 quattro prices; confirms Audi RS 5 Coupe is coming to U.S.

Audi today announced that pricing for the new 2011 R8 Spyder 5.2 quattro® supercar will begin at $162,700 with the first of the hand-assembled models reaching U.S. showrooms as soon as next month.

Audi also confirmed today that it intends to sell the Audi RS5 in the U.S. market starting in 2012. The high-revving 4.2-liter V8 engine in the Audi RS 5 Coupe generates 450 horsepower. Like all Audi RS models sold in Europe and other markets, the RS 5 Coupe applies its power to the road with quattro permanent all-wheel drive. Details on equipment levels, pricing and fuel economy standards will be released at a later date.

Anticipation has been building for the arrival of the first Audi open-top supercar since it appeared as the car of choice for main character Tony Stark in the blockbuster action film Iron Man 2. The newest Audi R8 maintains the perfect balance of form and function that has distinguished coupe models in the R8 sports car family. But the R8 Spyder adds innovative touches that integrate the soft top without altering the dynamic styling lines, optimal weight distribution or high-performance characteristics of the coupe models.

The 2011 model-year MSRP for the R8 Spyder 5.2 quattro is as follows:

2011 R8 Spyder 5.2 quattro (V10) pricing (excluding $1,250 destination charge, taxes, title, options and dealer charges):

R8 Spyder 5.2 quattro (manual) $162,700

R8 Spyder 5.2 quattro (R tronic) $171,800

Among the innovative features is the soft top, which weighs just 66 pounds and folds or opens in just 19 seconds up to 31 mph. It combines with a heated safety glass rear window that can be extended or retracted with the top up or down. The soft top features triple layer insulation for interior acoustics and comfort close to levels enjoyed in the coupes.

Inside, the Audi R8 Spyder 5.2 quattro seats use thermal-resistant leather, which is colored with pigments that can cool hot seats by as much as 68 degrees – even in direct sunlight. The sports car also includes the world’s first Bluetooth® integration with seat belt microphone that operates clearly even with the top down.

The 2011 R8 Spyder 5.2 quattro features the same V10 engine found in the R8 LMS racecar and the R8 5.2 quattro coupe. It achieves 525 horsepower at 8,000 rpm and 391 lb-ft of torque at 6,500 rpm. The top track speed for the R8 Spyder is 195 mph with a 0-60 mph time of 4 seconds.

One visible difference between the Audi R8 Spyder 5.2 quattro and the Audi R8 Coupe models is the absence of the signature sideblades on the Spyder – a design change that retains the coupe lines, while accentuating the unique characteristics of the open-top Spyder. Another significant difference on the R8 Spyder is the use of dramatic Aluminum Optic vents on the new rear engine cover and aluminum a-pillars.

Like all Audi R8 models, the R8 Spyder 5.2 quattro reflects the Audi commitment to lightweight construction for better handling and efficiency. The hallmark of the R8 Spyder is the industry-leading aluminum Audi Space Frame technology used for most of the body. The rear quarter-panel fenders and customized engine hood are made from Carbon Fiber Reinforced Polymers.

Contact Audi Wilmington for additional information.

Audi wins International Engine of the Year Award 2011 for 2.5-liter TFSI

A jury of 76 motoring journalists from around the world has voted the Audi 2.5-liter TFSI as the “International Engine of the Year 2011” in the 2-liter to 2.5-liter category. This engine therefore retains the award that it won last year.

The 2.5-liter unit fitted to the Audi RS 3 Sportback and TT RS Coupé and Roadster features both turbocharging and FSI direct gasoline injection technology, two of Audi’s core technologies. With a displacement of 2,480 cubic centimeters, this engine produces 250 kW (340 hp) between 5,400 and 6,500 rpm and peak torque of 450 Nm (332 lb-ft) from 1,600 to 5,300 rpm.

International Engine of the Year jury members said of the 2.5-liter engine: "This is certainly the best turbocharged engine in recent years. Torque, power, and great sound – this engine has it all! It is a powerful, visceral reminder of the original quattro rally racing engine that put Audi on the map.”

Developed by quattro GmbH, the Audi TT RS Coupé can sprint from zero to 100 km/h (62 mph) in 4.3 seconds (Roadster: 4.4 seconds) and both the Coupè and Roadster have an optional top speed of 280 km/h (174 mph).

Audi now offers the same engine that powers the two TT RS models in the RS 3 Sportback. It takes 4.6 seconds to accelerate from zero to 100 km/h (62 mph) – a best-in-class performance figure. Its governed top speed is 250 km/h (155 mph).

This is the seventh category win in a row at the International Engine of the Year Awards for Audi TFSI technology. Between 2005 and 2009, the Audi 2.0-liter TFSI engine has won the award in the 1.8 to 2.0-liter category.

Contact Audi Wilmington for more information.

Porsche at The Michelin Challenge Bibendum in Berlin

Boxster E Prototypes Attract Many Prospective Customers

ATLANTA – May 24, 2011 – The two Boxster E prototypes Porsche showed off at the Michelin Challenge Bibendum in Berlin last week have proved to be a real attraction to the public. At this forum for sustainable mobility, which was staged for the eleventh time this year, representatives from politics, industry, trade and research discussed environmentally-friendly mobility and vehicle concepts of the future. The trips in the electric Boxsters were in particular demand amongst the expert audience. On a sporty circuit, the vehicles demonstrated that a Boxster with electric drive still remains a genuine Porsche in terms of driving dynamics. In the wake of the 911 GT3 R Hybrid, 918 Spyder and 918 RSR, the Boxster E is yet another sports car concept exhibiting the brand's characteristic combination of research and driving pleasure.

The Boxster E, with one electric motor apiece on front and rear axle, runs on purely electric power with four-wheel drive and is equivalent to a Boxster S in terms of driving dynamics. Together with two other Boxster Es, in which an electric motor drives the rear wheels, the prototype is being used to explore the everyday practicality of all-electric vehicles and how they are used, especially in terms of driving and battery charging. What the researchers are after is an understanding of the requirements facing future products, where to go next with Porsche Intelligent Performance and how to integrate electric vehicles into the infrastructure.

The practical trials with the three Boxster Es are part of the “Model Region Electro-Mobility Stuttgart” large-scale trial. The Stuttgart model region is being sponsored as part of the German Government’s “Electro-Mobility in Model Regions” project. The Federal Ministry of Transport, Building and Urban Development (BMVBS) is making approximately 130 million euro available from the Federal Government’s economic stimulus package II for eight model regions nationwide. The project is being coordinated by NOW GmbH, the National Organization for Hydrogen and Fuel Cell Technology.



Thanks to its design as a mid-engine sports car, the Porsche Boxster is the ideal vehicle platform for conducting realistic trials with electric-drive systems. The open-top two-seater car is very light, enabling the new components like the electric motor, battery and high-voltage technology to be accommodated within the vehicle in a crash proof way. Together with the low aerodynamic drag, this reduces driving resistance for optimal range. Also of importance for a Porsche sports car, even one that is electrically driven is the high driving dynamics potential, not least as a consequence of the balanced axle-load distribution peculiar to the mid-engine design.

The Boxster E is an all-electric vehicle without any additional combustion engine on board. Propulsion is provided by two independent electric motors with constant mesh gearboxes that act on the front and rear axles. The rear drive unit comprising motor and transmission, together with the power electronics for controlling the electric motor is located where the manual transmission and exhaust system are accommodated in the conventional Boxster. In the front end, the space vacated by the 64-litre fuel tank, now redundant, is occupied by the second drive unit. The power electronics unit in the adjacent luggage compartment serves the front axle electric motor. The Boxster E thereby features all-wheel drive without mechanical transmission of power. To ensure maximum driving stability and traction, a central electric control unit looks after the synchronization of the two electric motors and controls the drive torque distribution to the front and rear axle.

The two electric motors develop a total power output of 180 kW and a maximum total torque of 540 Nm at a maximum engine speed of approximately 12,000 rpm. That means that the two electric motors in tandem deliver significantly higher drive power than what is available from present day hybrid vehicles’ electric-power units. Not only does the Boxster E’s all-electric drive produce no emissions – it also offers a completely novel form of driving pleasure. The electric drive’s maximum torque kicks in virtually from the first turn of the motor. The Boxster E moves almost silently while at the same time developing powerful propulsion from the very outset. The two motors enable the two-seater to sprint to 100 km/h (62 mph) in 5.5 seconds from a standing start. Its top speed, limited to 200 km/h (124 mph) is achieved without any gear change at all – whether automatic or manual. The two machines’ high power output offers a second advantage into the bargain: It means more recovered power is available because more energy can be recovered during braking. This increases efficiency of the drive unit.

In the case of the two other Boxster Es with rear wheel drive there is no front electric motor, which means that they deliver a power output of 90 kW and a rated torque of 270 Nm. They manage the sprint from a standing start to 100 km/h (62 mph) in 9.8 seconds with their top speed being achieved at 150 km/h (93 mph). Because all Boxster Es are comparatively quiet on the road, Porsche engineers have designed an Active Sound Design system that provides drivers with acoustic feedback as well as alerting any passersby.

Irrespective of variant, the heart of every Boxster E is manufactured by Porsche. This lithium-iron-phosphate based traction battery is fitted in place of the combustion engine. Each of its cells has a nominal voltage of 3.3 V and an individual capacity of 20 Ah. Based on the NEDC, the combined energy from 440 individual cells is good for approximately 170 kilometers (107 miles) of driving pleasure in the Boxster E with its ready-for-the-road weight of a mere 1,600 kg (3527 lbs). For an overall weight of 341 kg (752 lbs), the battery’s energy content is 29 kWh of which for inherent physical reasons approximately 26 kWh are available for use – an outstanding performance for a battery. Its maximum power output is 240 kW, or 60 kilowatts more than the all-wheel Boxster E draws under full load. The battery and power unit components are connected to two water cooling circuits. As with the conventional power unit, the heat exchangers are accommodated behind the front air intakes.

The battery is anchored to the same points on the body structure as the combustion engine in the Boxster S. There are numerous advantages to this, especially in the event of a crash, because by using the same load paths as in the Boxster S, the battery is optimally retained within the vehicle while at the same time being protected from damage by the surrounding body structure thanks to its central position within the vehicle. As with the combustion engine in the production vehicle, the traction battery is installed in the Boxster E from below and can be swapped out very quickly if so required. This is also facilitated by special motor sport fasteners that enable the battery to be disconnected from the cooling circuit without air getting into the system.

The traction battery is charged via a charging cable. Any conventional socket can be used as an energy source. The charging port on the vehicle features an illuminated ring and as with any Porsche sports car the vehicle is recharged at the front end. The charger is accommodated at the front of the car. It converts alternating current from the socket into direct current, enabling the traction battery to store the electric energy. Its charging capacity is a maximum of 3.3 kW meaning that is takes approximately nine hours for a full charge. The charging time can however be reduced using a rapid charging function. There is enough space left over for luggage in the front luggage compartment despite the electronic components; the Boxster E’s rear lug-gage compartment remains unchanged.

It goes without saying that all of the production models’ important safety and comfort features are replicated in the Boxster E as well. The new brake system enables an optimal melding of the braking forces of the electrical generators and the mechanical brake system, the Porsche Ceramic Composite Brake (PCCB). The electrically powered air conditioning compressor accommodated in the front luggage compartment ensures comfortable temperatures inside the vehicle.
Not only are the clutch pedal and gearshift lever absent in the Boxster E, there is no rev counter either. In its place is a special E-Power meter in the central instrument cluster display. A swing to the right indicates power call-off and to the left power recovery. Recuperation – namely the recovery of energy by using the electric motors as generators – can be modified by means of the push buttons in the steering wheel. The effect: a sort of on-demand engine brake. Otherwise, when the driver lifts his foot off the accelerator, the Boxster E simply sails on, using the moving vehicle’s kinetic energy. Among its other functions, the instrument cluster’s right-hand TFT display acts as an intelligent range management system, displaying useful driving information: the range remaining or how many miles can be gained by switching off the air conditioning system.

Contact Porsche of Delaware in Newark for additional information.

Mitsubishi Reveals Low Pricing, Easy Pre-Order Process for Acquiring the Avant-Garde Electric-Powered Mitsubishi i

Mitsubishi Motors North America, Inc., has announced the pricing for the company's advanced 100% electric Mitsubishi i, powered by Mitsubishi innovative Electric Vehicle (MiEV) technology, that will be available for pre-order beginning on Earth Day, April 22, 2011.

The all-new 2012 Mitsubishi i (ES trim level) will have a starting net MSRP* after federal tax credit of only $20,490 – a substantial savings of several thousand when compared to its mass-produced production EV competition! What's more, the SE trim level of this forward-thinking electric vehicle includes a dynamic 360-watt, 8 speaker deluxe sound system, leather-wrapped steering wheel and shift knob, seating material with silver interior accents, unique two-tone interior I/P and door panels, 15-in. alloy wheels, and fog lamps with DRL function at a net MSRP of only $22,490*. An available factory SE premium package is also available for an additional $2,790 MSRP and includes a DC quick charging port for ultra-fast Level 3 battery recharging (80% full in only 30 minutes!), HDD navigation system with rearview camera, FUSE Hands-free Link™ with USB port and steering wheel-mounted audio controls.

Despite its attractive sticker price, the base model Mitsubishi i ES packs a full complement of welcome standard equipment and amenities. These include speed-sensitive electric power steering (EPS), LED rear tail lamps, driver seat heater, electric air conditioning with micron filter, remote keyless entry, 3-spoke sport steering wheel, an on-board recharging system with 120V portable 8 amp charging cable, and a 4 speaker, 100-watt AM/FM/CD audio system with MP3/WMA playback.

An available Cold Zone package will be offered on both the ES and SE trim levels for only $150 MSRP that includes a Li-Ion Battery Warming System and heated outside mirrors.

Additionally, Mitsubishi is making the process of pre-ordering the company's breakthrough all-electric production car a simple 4-step procedure that can be completed in a matter of minutes. And for the first 2,000 who place a pre-order and take possession of the Mitsubishi i, these early adopters will not only be on their way to taking delivery of a unique vehicle that is as space efficient as it is eco-friendly, but Mitsubishi will waive the home electrical inspection fee – a $99.99 value.  Visit Winner Mitsubishi in Dover or following these simple steps.

Step 1: Visit i.mitsubishicars.com beginning on Earth Day (April 22, 2011) and create your Mitsubishi i account which includes your “My Mitsubishi i” page. Users can then check the order status of their vehicle and receive the latest news and information on the Mitsubishi i. You'll also be able to select your vehicle's color and trim package.

Step 2: Place a refundable deposit of $299.00 via PayPal, plus $99.99** for the required home electrical inspection, (except for those who do not take advantage of the aforementioned Mitsubishi offer to waive the inspection for the first 2,000 to pre-order and purchase Mitsubishi's new EV).

Step 3: Schedule an inspection of your home's electrical system performed by our affiliated trained experts to make sure that it can efficiently charge your new 100% electric-powered Mitsubishi i.

Step 4: As the anticipated delivery date for your vehicle approaches, a Mitsubishi representative will contact you to confirm your vehicle's features and color choice, along with confirming your final sales price (your $299.00 deposit will be applied to the final price of your car at this time).
*Includes federal tax credit of $7500.
**Home electrical inspection may necessitate an additional surcharge, depending upon consumer's location.
Mitsubishi i Green Festival Tour 2011

Mitsubishi's new electric vehicle will be going on tour throughout the west coast of the United States in the first half of this year, allowing eco-friendly consumers the chance to get up close and personal with this game-changing loveable and environmentally-friendly vehicle at the following events:

Mother Earth News Fair
June 4-5: Seattle, Washington – Puyallup Fairgroundswww.motherearthnews.com/fair

Ford Explorer, GOOD Partner to ‘Reinvent the Outdoors’

DEARBORN, Mich., May 16, 2011 – Ford Motor Company and the online community GOOD have joined together to launch “Reinventing the Outdoors,” an online competition that brings together nonprofits and celebrities in the quest to win a $50,000 grant.

 

The competition, which features the 2011 Ford Explorer, pairs athletes, actors and Hollywood comedians with six nonprofit organizations that are focused on improving the way people live, work and play. The celebrities featured in the video series are Will Ferrell, Edward Norton, Todd Wells, Arian Foster, Danny Way and Laird Hamilton.

 

“Ford is proud to be partnering with GOOD on the Reinventing the Outdoors campaign,” said Craig Patterson, Explorer marketing manager. “The 2011 Ford Explorer is 100 percent reinvented, so it is appropriate that Explorer and GOOD are joining forces to recognize an organization that is committed to preserving the outdoors and reinventing how we live and play.”

 

Beginning May 16, the celebrities and nonprofits will each begin competing for votes. A series of videos featuring the celebrity can be viewed at good.is/rto. Voters can cast their online ballots daily until voting closes on May 20. The organization that has received the most votes will be the recipient of the $50,000 grant. The winner will be announced May 24.

 

“GOOD is committed to preserving and enhancing the quality of life in our communities,” said Ben Goldhirsh, co-founder and CEO of GOOD. “Many people and groups are working hard every day to protect our planet and expand recreational opportunities across the country. We are thrilled to be partnering with the Ford Explorer to reward one worthy group.”

 

About the charities and the celebrity supporters:

 

Will Ferrell and Cancer for CollegeActor, impressionist and comedian Will Ferrell got his start on the NBC hit Saturday Night Live and has subsequently starred in the comedy films Old School, Elf, Anchorman, Talladega Nights, Stranger Than Fiction, Blades of Glory, Semi-Pro and The Other Guys.

 

Ferrell is stumping for Cancer for College, a nonprofit founded by two-time cancer survivor and longtime Ferrell friend Craig Pollard. The organization offers scholarships to survivors of cancer and amputees who want to live their dream and share in the college experience through funds raised from a golf tournament. What started as Pollard’s dream, with help from Ferrell and others, has to date awarded more than $750,000 in scholarships to more than 700 survivors. www.cancerforcollege.org

 

Danny Way and Action Sports Environmental Coalition

Skateboarding superstar Danny Way won his first contest at age 11 in 1986. Since then he has gone on to set long-distance jump records and win numerous medals at the X Games.

 

Way is campaigning for Action Sports Environmental Coalition (ASEC). For the past eight years ASEC has been the conscience and driving force for sustainability in action sports; the movement is passionately supported by hundreds of riders, brands and fans. This movement is also represented on the front lines by a robust offering of products carried by a large number of retailers worldwide. www.asecaction.org

 

Edward Norton and Maasai Wilderness Conservation Trust

Academy Award-winning actor Edward Norton is best known for his roles in Primal Fear and American History X. In addition to acting, Norton is also a writer and director. He made his directorial debut with the film Keeping the Faith and is slated to direct the film adaptation of the novel Motherless Brooklyn.

 

Norton is supporting Maasai Wilderness Conservation Trust (MWCT), which works to protect the legendary ecosystems and astounding biodiversity of East Africa through conservation that directly benefits local Maasai communities. MWCT funds and operates programs that promote sustainable economic benefits including lease payments for conservancy zones, carbon credits, payments for watershed protection, sustainable eco-tourism, wildlife monitoring and security, conservation and tourism employment. MWCT is creating a cutting-edge model of successful community-based conservation that directly benefits education and health programs within the community. www.maasitrust.org

 

Laird Hamilton and Surfrider Foundation
American surfing legend Laird Hamilton is best known for his surfing skills but he has also been a featured model in fashion and action sports.

 

Hamilton is stumping for Surfrider Foundation, an organization committed to the protection and enjoyment of oceans, waves and beaches through a powerful activist network. www.surfrider.org

 

Arian Foster and Boys & Girls Club of Albuquerque and Rio Rancho

Houston Texans Pro-Bowler Arian Foster led the National Football League in rushing in 2010 with an astounding 1,616 yards rushed.

 

Foster is campaigning for the Boys & Girls Club of Albuquerque and Rio Rancho, an organization committed to enabling all young people, especially those most in need, to reach their full potential as productive, caring, responsible citizens. www.boysandgirlsabqrio.com

 

Todd Wells and Sonoran Desert Mountain Bicyclists

Todd Wells is a professional bicycle racer specializing in cyclocross and mountain bike racing in the United States. In cyclo-cross, Wells captured the 2001, 2005 and 2010 USA Cycling Cyclocross National Championships.

 

Wells is supporting Sonoran Desert Mountain Bicyclists, a bike club devoted to the promotion of mountain biking. The club views the sport as a vehicle to promote low-impact outdoor recreation, conservation and mountain bicycling opportunities that are environmentally and socially responsible. www.sdmb.org

Ford Marks 17th Year of Support for Breast Cancer Awareness, More Than $110 Million Dedicated to the Cause; Ford Survivor Shares Personal Story

DEARBORN, Mich., May 18, 2011 – Ford employee Robin Glover will never forget the moment her doctor told her she had breast cancer.

“When you get that diagnosis, you don’t hear anything,” she said. “My whole body went numb, and it wasn’t until I got in my car and was driving home that it really sunk in what was about to happen to me.”

Glover fought an arduous two-year battle with the disease that included a partial lumpectomy, chemotherapy and radiation. Today, at age 46, she is cancer-free and counts herself among the nearly 2.5 million breast cancer survivors in the U.S.

“Cancer is not a death sentence,” she said. “Early detection is key, and there are great advances in medicine that are helping improve the lives of many people with the disease.”

Glover says she hopes to shine as a beacon of hope for all of those touched by breast cancer by taking part in the 20th annual Susan G. Komen Detroit Race for the Cure on Saturday, May 21, at Comerica Park.

“I’ve always been part of the Ford team supporting the cause, but I was never personally affected before,” she said. “Just being among all the patients, survivors and family members will be amazing.”

Prior to the Detroit race, Glover will inspire her Ford colleagues by speaking at Ford Warriors in Pink Day on Wednesday, May 18, at Ford World Headquarters in Dearborn, Mich.

Glover joins Ford Motor Company in celebrating its 17th year of support for Susan G. Komen for the Cure®. To date the company has dedicated more than $110 million to the cause.

In addition to providing financial support, Ford encourages its employees to participate in local races. More than 75,000 Ford employees run or walk in races across the country to support the cause, and thousands of Ford dealers across the nation participate in their local race events.
“Ford is committed to making a difference,” said Crystal Worthem, manager, Ford Brand Content and Alliances. “We also are dedicated to raising awareness that early detection of breast cancer saves lives.”

In addition to early detection, Glover credits her recovery to her faith and the support of her family and friends, especially her co-workers at Ford who formed a group in her honor called “Robin’s Wings,” named, so they say, because “her faith enabled her to soar above fear and doubt to get through this difficult journey.” “Robin’s Wings” will walk with Glover in the Detroit Race for the Cure, and they raised money in her name to support breast cancer research and education.
Glover says she hopes her story will encourage others to join the fight against the insidious disease that is second only to lung cancer as a cause of cancer death among women.

Ford Warriors in Pink: A 365-day commitment to the cause
The Ford Warriors in Pink campaign is designed to recognize the strength and courage it takes to deal with the everyday challenges of fighting breast cancer 365 days a year.
“Warriors in Pink is about women and men finding strength within themselves – their inner Warrior – at a time they need it most,” explained Worthem.

New 2011 Warriors in Pink apparel and accessories for men, women and children feature important symbols that signify hope, strength and unity to all those affected by the disease. The merchandise – which can be personalized with custom messages to honor a loved one who has survived or is currently fighting breast cancer – is sold at www.fordcares.com, and 100 percent of the net proceeds go directly to Susan G. Komen for the Cure.

The people modeling merchandise on the Warriors in Pink website are all survivors or family members of survivors. Glover is one of them. And all of their stories are told in videos at www.shopwarriorsinpink.com.

Through the Warriors in Pink initiative, Ford brings together people who have been touched by breast cancer, forming a national community of supporters united in compassion and dedication to fight the disease. Ford encourages people everywhere to share their stories of hope and perseverance in the face of the disease at http://stories.fordcares.com.

Ford and Healthcare Experts Research SYNC Health and Wellness Connectivity Services Helping Manage Chronic Illness On the Go

DEARBORN, Mich., May 18, 2011 – As Americans take a more active role in managing their health and well-being, Ford researchers are taking a leading role in developing a series of health and wellness in-car connectivity solutions designed to empower people with self-help information while they drive.

Leveraging Ford SYNC® and its ability to connect devices via Bluetooth, access cloud-based Internet services and control smartphone apps, Ford is taking charge in this automotive whitespace area, developing industry-first voice-controlled in-car connections to an array of health aids from glucose monitoring devices, diabetes management services, asthma management tools and Web-based allergen alert solutions.

“Ford SYNC is well known in the industry and with consumers as a successful in-car infotainment system, but we want to broaden the paradigm, transforming SYNC into a tool that can help improve people’s lives as well as the driving experience,” said Paul Mascarenas, chief technology officer and vice president, Ford Research and Innovation.

Healthy statistics
Health of mind, body and spirit is a significant slice of a larger global health and wellness trend that is transcending multiple generations, spectrums and industries. So-called healthy homes, allergen-free cleaners and products, and the cosmetic and bariatric surgery boon, for example, are all converging to create an eclectic mash-up that is redefining health and wellness for today’s consumer.

An underlying consumer demand for being in the know about one’s health while on the go also continues to rise, fueling the growing number and breadth of mobile healthcare devices and health- and fitness-related software and smartphone applications hitting the market today.
According to a recent survey conducted by CTIA-The Wireless Association and Harris Interactive, for example, some 78 percent of U.S. consumers expressed interest in mobile health solutions. A recent study by digital messaging powerhouse MobileStorm further confirmed this phenomenon, indicating that medical and healthcare apps was the third fastest-growing category of smartphone applications in early 2010. The major app stores, such as the Apple App Store, are now housing upward of 17,000 available health apps for download, with nearly 60 percent of those aimed at consumers rather than healthcare professionals, reports mobile research specialist Research2Guidance.

“Wireless health provides an unprecedented ability for monitoring and promotion of health and wellness for all individuals,” said UCLA Electrical Engineering Professor William Kaiser, who has worked with NASA and the U.S. Department of Homeland Security’s Science and Technology Directorate to study how wireless health technologies can be used to track an individual’s fitness and health status and help identify potential risks and challenges. “Studies show wireless health empowers people with information and guidance that can directly address the most important health concerns.

“The new Ford health and wellness connectivity solutions represent a fundamental advancement for these individuals,” Kaiser added, “providing them additional support and functionality during time spent in the vehicle.”

Constant connections
Taking a smart, high-volume approach to bringing mobile health and wellness solutions inside the car, Ford researchers are first looking at two populations with the most need for a constant connection to potentially life-saving medical information – people with diabetes and those with asthma and/or allergies.

According to the American Diabetes Association, nearly 26 million adults and children are currently living with diabetes in the U.S., 3-plus million more than there were four years ago. Numbers grow even higher for those with asthma and allergies, with the Asthma and Allergy Foundation of America reporting some 60 million Americans have asthma and/or allergies.
To create relevant in-car features and services for those living with these ailments, Ford is working with experts in these fields, including medical device manufacturers, healthcare management service providers and Web-based medical alert services.

“Ford’s approach to health and wellness in the vehicle is not about trying to take on the role of a healthcare or medical provider, we’re a car company,” said Gary Strumolo, global manager, Interiors, Infotainment, Health & Wellness Research, Ford Research and Innovation. “Our goal is not to interpret the data offered by the experts, but to work with them to develop intelligent ways for Ford vehicles using the power of SYNC. In essence, creating a secondary alert system and alternate outlet for real-time patient coaching services if you will.”

For people with diabetes and their caregivers, constant knowledge and control of glucose levels is critical to avoiding hypoglycemia or low glucose, which can cause confusion, lightheadedness, blurry vision and a host of other symptoms that could be dangerous while driving. Many now depend on a portable continuous glucose monitoring device to track their levels.

Likewise, those with asthma and allergies need to have a clear understanding of their environment and potential symptom triggers – such as pollen levels in the air – that can quickly lead to an attack. Growing in popularity among this group are Web-based alert services and smartphone apps that can help flag dangerous pollen levels based on location.

Ford SYNC offers three unique ways to bring health and wellness connected services into the car:

• Device connectivity via Bluetooth – Leveraging Bluetooth, medical devices can be connected to the car to share information through SYNC, just like a driver connects and accesses his or her cellphone and address book by voice control

• Cloud-based services – Ford created an off-board network of location-based traffic, directions and information providers that drivers can simply access via their cellphone. Known as SYNC Services, new services such as medical services can be easily added through this plug-and-play voice-controlled capability

• AppLink – Ford’s latest SYNC innovation allows smartphone apps to be accessed by drivers via voice control. The SYNC application programming interface (API) allows app developers to enable their apps to communicate through SYNC, delivering a smarter way for drivers to manage apps while driving

The ongoing Ford health and wellness research projects encompassing these needs include:

• Glucose monitoring: Working with Medtronic, a leading manufacturer of glucose monitoring devices, Ford researchers have developed a prototype system that allows Ford SYNC to connect via Bluetooth to a Medtronic continuous glucose monitoring device and share glucose levels and trends through audio and a center stack display and provide secondary alerts if levels are too low.
  
  “To address the growing challenge of chronic diseases, Medtronic is collaborating with companies like Ford to develop innovative solutions,” said James Dallas, senior vice president, Medtronic. “Diabetes in particular is a chronic disease where frequent monitoring of blood glucose levels throughout the day is critical. As medical and consumer technologies converge, Medtronic is uniquely positioned to provide patients, caregivers and physicians with actionable insight from the data our devices can gather from the human body. By utilizing information technology and consumer electronic devices, we can help patients actively manage their health via access to real-time data on phones, hand-held devices or even in their cars.”

• Allergy alerts: Ford is working with SDI Health and www.pollen.com to SYNC-enable its smartphone Allergy Alert app through AppLink, giving users voice-controlled access to the app that provides location-based day-by-day index levels for pollen; asthma, cold and cough and ultraviolet sensitivity; as well as four-day forecasts.
  
  “Our developers initially created the iPhone app to provide users with greater access to the information they’ve come to rely on from pollen.com,” said Jody Fisher, vice president of Marketing for SDI. “Having instant, portable access for their conditions helps users plan their day or week ahead so they can remain active, which ultimately improves their quality of life.
  
  “Collaborating with Ford is the perfect extension of this objective,” Fisher said. “We are happy to support Ford’s initiative of connecting drivers with resources and services important to their health and wellness.”

• WellDoc: Ford and WellDoc, a recognized leader in the emerging field of mHealth integrated services, have joined forces to integrate in-car accessibility to WellDoc’s comprehensive cloud-based personalized solutions for those with asthma and diabetes through SYNC Services. Using voice commands, SYNC users could access and update their WellDoc profile to receive real-time patient coaching, behavioral education and medication adherence support based on their historic and current disease information.
  
  “WellDoc was founded on the concept of helping patients manage their disease with everyday, personal tools that are easy to use and can be easily accessed,” said Dr. Anand K. Iyer, president and COO of WellDoc. “Through our partnership with Ford, we’ve created a unique in-vehicle environment that supports patients so they can continuously maintain their daily routines without interruption.”

Well on the way
Although still in the prototype and research phase, Strumolo acknowledges that many of the health and wellness features and services being explored at Ford have fairly short-term implementation requirements, such as the Allergy Alert app.

Ford is also examining other more long-term health and wellness technologies and ideas related to, for example, heart rate, relaxation and reducing stress. Ford and the Massachusetts Institute of Technology (MIT) have long been studying the correlation between stressors and driving performance, wrapping up a nine-month advanced research project last fall that showed drivers are less stressed when using selected vehicle technologies such as Ford active park assist and cross-traffic alert.

“Health and wellness provides a tremendous opportunity for Ford to provide peace of mind and a personal benefit to drivers and passengers while they are in our vehicles,” said Strumolo. “As more and more devices and technologies lend themselves to such connectivity in the car, it is our responsibility, our philosophy, to examine those possibilities and open our doors to industry relationships that can help us do it intelligently, efficiently and economically.”

Mitsubishi Celebrates Historic Feat - Outlander Family of All-Wheel Control Vehicles Break Five Guinness World Records® within 24-Hour Period

Mitsubishi Motors North America, Inc. announced in February that its Outlander (SUV) and Outlander Sport (CUV) have become the most awarded family of all-wheel drive vehicles by breaking five Guinness World Records® within a 24-hour period by any vehicle in its class. This historic feat becomes the latest marketing campaign for Mitsubishi, demonstrating the company's spirit of innovation and highlighting their sophisticated All-Wheel Control System.

Together with its agency of record, 180 Los Angeles (180LA), MMNA put the vehicles' handling to the test on frozen Ghost Lake near Calgary, Alberta, Canada with record low temperatures of -13° Fahrenheit. The goal was to showcase the sophisticated technology and capabilities of these vehicles. Driven by stuntman Garvin Cross who has appeared in dozens of movies and as a stunt double for Daniel Craig, the two vehicles broke the following records in 24 hours:

1. Greatest distance driven by a vehicle in reverse on snow in 30 seconds
2. Shortest braking distance by a vehicle on ice
3. Most vehicle figure eights on ice in two minutes
4. Fastest vehicle slalom relay on ice
5. Fastest driven square lap

"The spot clearly captures the incredible capabilities of our unparalleled all-wheel control system on our advanced Outlander family of vehicles, now even more relevant given the recent unpredictability in the weather," said VP of Marketing, Greg Adams.

The marketing campaign launched February 9 and includes television, digital, social media and PR. Two television spots highlight the new world records and purposefully illustrate the vehicles' performance in extreme conditions to give consumers confidence in the vehicles' engineering and capabilities in every day driving. The spots will air on 12 network and cable TV stations, including ESPN, Discovery Channel, and FX. Digital marketing includes homepage takeovers, online banners as well as a strong social media push. All campaign elements lead consumers to www.MitsubishiCars.com/WorldRecords to find out more. This campaign follows MMNA's recent campaign, the Live Drive, the World's First Online Test Drive, where the Outlander Sport was awarded its first Guinness World Record for the longest distance driven by a vehicle operated online.

"Breaking world records seemed like a worthy challenge, as well as a fresh idea for a marketing campaign," notes 180LA creative director Gavin Milner. "It's an awesome way to show the technical prowess of the feature-rich lineup of Outlander vehicles."

To see the Mitsubishi Outlander Family World Record video, please log on to YouTube at: http://www.youtube.com/watch?v=MHguhTzez4Y
The Outlander and Outlander Sport both have Mitsubishi's All-Wheel Control system, which makes driving in adverse road conditions more stable, more predictable and safer overall. The innovative All-Wheel Control system measures such parameters as throttle input, engine speed and wheel speed to manage the most challenging conditions as experienced at Ghost Lake.

Forbes names versatile and sporty Mitsubishi Lancer to its select list of "The Safest Small Cars, 2011"

Winner Mitsubishi in Dover Delaware is proud to represent Mitsubishi Motors North America, which had its best-selling Lancer compact sports sedan - a consumer and media favorite for its outstanding combination of style and value - recognized by renowned business and lifestyle publication Forbes as one of its choices of "The Safest Small Cars, 2011."

Forbes bases its selection process heavily on crash test data compiled from the Insurance Institute for Highway Safety (IIHS), an independent nonprofit research and communications organization that is funded by the automotive insurance industry; the 2011 Mitsubishi Lancer received the IIHS's highest rating in all of the agency's crash test evaluations including high-speed front and side crash tests, rollover test and seat and head restraint protection against neck injuries in rear impacts.

"We greatly appreciate major publications like Forbes recognizing our efforts in making all of our vehicles – in this case our very popular Lancer sports sedan – as safe as possible," said Mitsubishi Motors North America President Shinichi Kurihara. "This reflects very well the hard work done by all of our highly skilled engineers and designers in the pursuit of safety."

With a starting MSRP of only $16,995, the stylish Lancer compact sport sedan comes equipped with a long list of standard safety enhancements including Active Stability Control (ASC), traction control, seven airbags including a driver's knee airbag and a Tire-Pressure
Monitoring System (TPMS), and is powered by a capable 148 horsepower (143 bhp for PZEV version) 2.0-liter 4-cylinder engine that features Mitsubishi's Innovative Valve Timing Electronic Control (MIVEC) technology that produces lower exhaust emissions and excellent fuel economy of 33 mpg highway.

Getting Car Maintenance at Winner Ford in Dover

Whether it’s a routine oil change or a more complicated engine repair, there’s no better place to take your vehicle for service than Winner Ford Dover. The Ford Motor Company-trained technicians there know your vehicle inside and out. We have the right tools to diagnose any problem and we have the right parts on hand original-equipment Ford Motor Company Genuine Parts and high-quality Motorcraft® replacement parts – that are recommended for your vehicle.

Available dealership services

• Oil and filter change
• Scheduled maintenance
• Tire replacement and tire service
• Brake pad and brake shoe replacement
• Air-conditioning
• Engine service
• Multi-Point Inspection
• All-wheel drive and 4x4
• Automatic transmission
• Engine cooling and cabin heating
• Steering and suspension
• Charge, start or battery service
• Wheel alignment
• Anti-Lock Brake System
• Factory-Authorized Systems Check
• Much, much more

The importance of following your maintenance schedule
Simply put, a properly maintained vehicle lasts longer and runs more efficiently than one that isn’t maintained. Bringing your vehicle to the dealership for all the scheduled maintenance recommendations found in your Owner Guide helps:

• Ensure optimum operation, reliability and safety
• Prevent unexpected failures
• Maximize fuel efficiency
• Improve trade-in or resale values

Using WinnerFordDover.com, you can schedule appointments, track your service history and receive maintenance updates, all online, anytime.

Parts available at the dealerships

When you want the very best for your vehicle, ask for Ford Motor Company Genuine Parts. As the original equipment for Ford vehicles, they can help restore new-vehicle-like performance.
Motorcraft® parts are recommended by Ford Motor Company for your Ford. We offer quality at competitive prices.

Whichever you choose, you’ll have the peace of mind that comes with knowing those parts are backed by Ford Motor Company.

What does a Multi-Point Inspection include?

During a Multi-Point Inspection, a Ford Motor Company-trained technician will evaluate your vehicle’s:

• Fluid levels
• Status of key systems and components
• Tire-tread depth and wear patterns
• Brake pad thickness
• Battery life

Your technician will then rate each system or component according to the following easy-to-follow evaluation:

• Green: Checked and okay at this time
• Yellow: May require attention in the near future
• Red: Requires immediate attention

What is a Factory-Authorized System Check?

Today’s complex vehicles require an equally advanced approach for vehicle diagnosis. A Factory Authorized Systems Check involves testing all your vehicle’s key systems and components and helps ensure that you get an accurate and efficient service experience.